Kingston announces “Kingston Is With You” campaign to champion the preservation of memories

As a company that is known for its USB drives, Kingston‘s “Kingston Is With You” campaign is a new initiative in promoting the storage and preservation of memories.

This campaign started off with a series of themed online and offline activities. Chief amongst which is the premiere of the micro-film, Memories Empower. You can watch the micro-film here:

Furthermore, Kingston also designed a limited-edition gift box themed around the five senses as part of the campaign. The gift box comes with “7-Day Memory Challenge” cards, assigning 7 mini-tasks to recipients, stimulating their five senses and helping them to relive their memories. 

Kingston will recruit its users to participate in the 7-Day Memory Challenge between 14th – 18th May. Selected participants will be announced on Kingston’s Facebook Fan Page on 20th May. Those who take part in the challenge stand a chance to win an iPhone 12 and other prizes.

In addition, many of Kingston’s products are also currently on sale. Kingston’s 2021 Summer Sale will be ongoing until 18th June. Customers will receive refillable sanitizer spray plus the Kingston x CSD facemask (1pc) with any purchase of 480GB and above SSD (including NV1 and KC600 mSATA). When purchasing 16GB and above HyperX DRAM, customers will receive a waist pouch and the Kingston x CSD facemask (1pc).

Kevin Wu, Sales/Marketing and Business Development Vice President of APAC region, Kingston, said:

“Kingston has always been a leader in enabling people to preserve their memories through our most reliable and high-performing memory and storage solutions products for business, creative and daily settings. We staunchly believe in the power of memories and its unlimited impact. During these times, we want to bring inspiration and strength to people with a promise that ‘Kingston Is With You.’ We strive to stand alongside all our customers, to celebrate cherished moments and be there with them during tough times. We would also like to express our deepest admiration and respect, and pay homage to those who show courage, resilience and strength during these testing times.”

For more details regarding the Kingston Is With You campaign, visit the campaign page.

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