BUGATTI races into Black Desert for a unique collaboration

Supercar manufacturer BUGATTI is traveling to medieval fantasy MMORPG Black Desert across all platforms for a new collaboration.

PC and console players get to take on new quests which focusing on mounts. As for mobile players,  the quests are available through a Story in which Adventurers will be tasked with unveiling the secret of the Blue Ghost. Players can also buy branded BUGATTI items at the Pearl Shop such as outfits, horses, and accessories.

According to Jeonghee Jin, CEO of Pearl Abyss America:     

“We are extremely delighted to announce the collaboration with BUGATTI. In the hearts of the Black Desert franchise and BUGATTI cars, there are the passion and obsession for technology and quality. The proprietary engines are what make Black Desert and BUGATTI special. The collaboration shows both brands are aiming for the same goal—the best experience for our respective communities through superior technology.”

According to Wiebke Ståhl, Managing Director of BUGATTI INTERNATIONAL:

“When it comes to the creation of dream products, BUGATTI is not limiting itself to hyper sports cars. We are open to whatever mobilises our senses in an incomparable way. And as the world of knights, fairies and miracles definitely attracts a huge fan base, we were open to this cooperation, especially with Black Desert whose graphic quality across the platforms is outstanding. They have been pioneers in what they are doing and permanently push the boundaries in the world of online gaming.”

This is not the first time a car brand collaborated with a popular video game. Recently, Garena Free Fire had a collaboration with McLaren.

Visit the following websites for more info:

• Black Desert SEA: sea.playblackdesert.com   
• Black Desert Mobile: world.blackdesertm.com   
• Black Desert Console: console.playblackdesert.com   

Join Us!