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    Square Enix Announces Days of Play 2025 Discounts on Final Fantasy Titles

    Square Enix Announces Days of Play 2025 Discounts on Final Fantasy Titles

    Nintendo Switch 2 Enhances N64 Gaming Experience with Quality-of-Life Features

    Nintendo Switch 2 Enhances N64 Gaming Experience with Quality-of-Life Features

    Days of Play 2025 Starts Today, Featuring Promotional Discounts For PS5, Games and More!

    Days of Play 2025 Starts Today, Featuring Promotional Discounts For PS5, Games and More!

    Square Enix Resolves Lawsuit Over Alleged Asset Theft in Mobile Mech Game

    Square Enix Resolves Lawsuit Over Alleged Asset Theft in Mobile Mech Game

    FATAL FURY: City of the Wolves Announces Music Video Collaboration with Filipino Boy Band SB19

    FATAL FURY: City of the Wolves Announces Music Video Collaboration with Filipino Boy Band SB19

    HoYo FEST 2025 Reveals New Details and Highlights – Ticket Sales Available in June

    HoYo FEST 2025 Reveals New Details and Highlights – Ticket Sales Available in June

    ​​Roguelike Innovator Sin and Love Launches Open Beta on Steam, Unveiling the Phantasmagoric Tang Dynasty Under the “Unhinged Aesthetic”​​

    ​​Roguelike Innovator Sin and Love Launches Open Beta on Steam, Unveiling the Phantasmagoric Tang Dynasty Under the “Unhinged Aesthetic”​​

    Infinix Unveils GT 30 Pro: Designed for Professional Gaming and All-Day Full FPS

    Infinix Unveils GT 30 Pro: Designed for Professional Gaming and All-Day Full FPS

    RedMagic 10S Pro Wuthering Waves Edition Revealed, Available Only in CN

    RedMagic 10S Pro Wuthering Waves Edition Revealed, Available Only in CN

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    Square Enix Announces Days of Play 2025 Discounts on Final Fantasy Titles

    Square Enix Announces Days of Play 2025 Discounts on Final Fantasy Titles

    Nintendo Switch 2 Enhances N64 Gaming Experience with Quality-of-Life Features

    Nintendo Switch 2 Enhances N64 Gaming Experience with Quality-of-Life Features

    Days of Play 2025 Starts Today, Featuring Promotional Discounts For PS5, Games and More!

    Days of Play 2025 Starts Today, Featuring Promotional Discounts For PS5, Games and More!

    Square Enix Resolves Lawsuit Over Alleged Asset Theft in Mobile Mech Game

    Square Enix Resolves Lawsuit Over Alleged Asset Theft in Mobile Mech Game

    FATAL FURY: City of the Wolves Announces Music Video Collaboration with Filipino Boy Band SB19

    FATAL FURY: City of the Wolves Announces Music Video Collaboration with Filipino Boy Band SB19

    HoYo FEST 2025 Reveals New Details and Highlights – Ticket Sales Available in June

    HoYo FEST 2025 Reveals New Details and Highlights – Ticket Sales Available in June

    ​​Roguelike Innovator Sin and Love Launches Open Beta on Steam, Unveiling the Phantasmagoric Tang Dynasty Under the “Unhinged Aesthetic”​​

    ​​Roguelike Innovator Sin and Love Launches Open Beta on Steam, Unveiling the Phantasmagoric Tang Dynasty Under the “Unhinged Aesthetic”​​

    Infinix Unveils GT 30 Pro: Designed for Professional Gaming and All-Day Full FPS

    Infinix Unveils GT 30 Pro: Designed for Professional Gaming and All-Day Full FPS

    RedMagic 10S Pro Wuthering Waves Edition Revealed, Available Only in CN

    RedMagic 10S Pro Wuthering Waves Edition Revealed, Available Only in CN

  • Interviews
    [EXCLUSIVE] Inside Japan’s Indie Game Revolution – An Interview with BitSummit Organizer Masahiko Murakami

    [EXCLUSIVE] Inside Japan’s Indie Game Revolution – An Interview with BitSummit Organizer Masahiko Murakami

    [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

    [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

    [EXCLUSIVE] Taking Gundam in Bold New Directions – Interview with GQuuuuuuX Director Kazuya Tsurumaki

    [EXCLUSIVE] Taking Gundam in Bold New Directions – Interview with GQuuuuuuX Director Kazuya Tsurumaki

    Diablo IV Season 8 Interview – Developers Reveal Resurrected Belial and System Overhauls

    Diablo IV Season 8 Interview – Developers Reveal Resurrected Belial and System Overhauls

    POCO Head of Marketing Angus Ng Interview – From Online-First Strategy to Ultra Flagship Ambitions

    POCO Head of Marketing Angus Ng Interview – From Online-First Strategy to Ultra Flagship Ambitions

    [SEA Exclusive] From Shadows to Shipwrecks – Jennifer English Talks About Bringing Emotional Depth to Clair Obscur: Expedition 33

    [SEA Exclusive] From Shadows to Shipwrecks – Jennifer English Talks About Bringing Emotional Depth to Clair Obscur: Expedition 33

    Ben Starr

    [SEA Exclusive] The Voice Behind Verso – Ben Starr Shares His Journey into Clair Obscur: Expedition 33

    [EXCLUSIVE] Do the Game Interview – An Intimate Look at the Challenges of Game Development

    [EXCLUSIVE] Do the Game Interview – An Intimate Look at the Challenges of Game Development

    [EXCLUSIVE] Interview with the Minds Behind of Den of Wolves – 10 Chambers’ New Sci-Fi Heist FPS

    [EXCLUSIVE] Interview with the Minds Behind of Den of Wolves – 10 Chambers’ New Sci-Fi Heist FPS

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      Square Enix Announces Days of Play 2025 Discounts on Final Fantasy Titles

      Square Enix Announces Days of Play 2025 Discounts on Final Fantasy Titles

      Nintendo Switch 2 Enhances N64 Gaming Experience with Quality-of-Life Features

      Nintendo Switch 2 Enhances N64 Gaming Experience with Quality-of-Life Features

      Days of Play 2025 Starts Today, Featuring Promotional Discounts For PS5, Games and More!

      Days of Play 2025 Starts Today, Featuring Promotional Discounts For PS5, Games and More!

      Square Enix Resolves Lawsuit Over Alleged Asset Theft in Mobile Mech Game

      Square Enix Resolves Lawsuit Over Alleged Asset Theft in Mobile Mech Game

      FATAL FURY: City of the Wolves Announces Music Video Collaboration with Filipino Boy Band SB19

      FATAL FURY: City of the Wolves Announces Music Video Collaboration with Filipino Boy Band SB19

      HoYo FEST 2025 Reveals New Details and Highlights – Ticket Sales Available in June

      HoYo FEST 2025 Reveals New Details and Highlights – Ticket Sales Available in June

      ​​Roguelike Innovator Sin and Love Launches Open Beta on Steam, Unveiling the Phantasmagoric Tang Dynasty Under the “Unhinged Aesthetic”​​

      ​​Roguelike Innovator Sin and Love Launches Open Beta on Steam, Unveiling the Phantasmagoric Tang Dynasty Under the “Unhinged Aesthetic”​​

      Infinix Unveils GT 30 Pro: Designed for Professional Gaming and All-Day Full FPS

      Infinix Unveils GT 30 Pro: Designed for Professional Gaming and All-Day Full FPS

      RedMagic 10S Pro Wuthering Waves Edition Revealed, Available Only in CN

      RedMagic 10S Pro Wuthering Waves Edition Revealed, Available Only in CN

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      Square Enix Announces Days of Play 2025 Discounts on Final Fantasy Titles

      Square Enix Announces Days of Play 2025 Discounts on Final Fantasy Titles

      Nintendo Switch 2 Enhances N64 Gaming Experience with Quality-of-Life Features

      Nintendo Switch 2 Enhances N64 Gaming Experience with Quality-of-Life Features

      Days of Play 2025 Starts Today, Featuring Promotional Discounts For PS5, Games and More!

      Days of Play 2025 Starts Today, Featuring Promotional Discounts For PS5, Games and More!

      Square Enix Resolves Lawsuit Over Alleged Asset Theft in Mobile Mech Game

      Square Enix Resolves Lawsuit Over Alleged Asset Theft in Mobile Mech Game

      FATAL FURY: City of the Wolves Announces Music Video Collaboration with Filipino Boy Band SB19

      FATAL FURY: City of the Wolves Announces Music Video Collaboration with Filipino Boy Band SB19

      HoYo FEST 2025 Reveals New Details and Highlights – Ticket Sales Available in June

      HoYo FEST 2025 Reveals New Details and Highlights – Ticket Sales Available in June

      ​​Roguelike Innovator Sin and Love Launches Open Beta on Steam, Unveiling the Phantasmagoric Tang Dynasty Under the “Unhinged Aesthetic”​​

      ​​Roguelike Innovator Sin and Love Launches Open Beta on Steam, Unveiling the Phantasmagoric Tang Dynasty Under the “Unhinged Aesthetic”​​

      Infinix Unveils GT 30 Pro: Designed for Professional Gaming and All-Day Full FPS

      Infinix Unveils GT 30 Pro: Designed for Professional Gaming and All-Day Full FPS

      RedMagic 10S Pro Wuthering Waves Edition Revealed, Available Only in CN

      RedMagic 10S Pro Wuthering Waves Edition Revealed, Available Only in CN

    • Interviews
      [EXCLUSIVE] Inside Japan’s Indie Game Revolution – An Interview with BitSummit Organizer Masahiko Murakami

      [EXCLUSIVE] Inside Japan’s Indie Game Revolution – An Interview with BitSummit Organizer Masahiko Murakami

      [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

      [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

      [EXCLUSIVE] Taking Gundam in Bold New Directions – Interview with GQuuuuuuX Director Kazuya Tsurumaki

      [EXCLUSIVE] Taking Gundam in Bold New Directions – Interview with GQuuuuuuX Director Kazuya Tsurumaki

      Diablo IV Season 8 Interview – Developers Reveal Resurrected Belial and System Overhauls

      Diablo IV Season 8 Interview – Developers Reveal Resurrected Belial and System Overhauls

      POCO Head of Marketing Angus Ng Interview – From Online-First Strategy to Ultra Flagship Ambitions

      POCO Head of Marketing Angus Ng Interview – From Online-First Strategy to Ultra Flagship Ambitions

      [SEA Exclusive] From Shadows to Shipwrecks – Jennifer English Talks About Bringing Emotional Depth to Clair Obscur: Expedition 33

      [SEA Exclusive] From Shadows to Shipwrecks – Jennifer English Talks About Bringing Emotional Depth to Clair Obscur: Expedition 33

      Ben Starr

      [SEA Exclusive] The Voice Behind Verso – Ben Starr Shares His Journey into Clair Obscur: Expedition 33

      [EXCLUSIVE] Do the Game Interview – An Intimate Look at the Challenges of Game Development

      [EXCLUSIVE] Do the Game Interview – An Intimate Look at the Challenges of Game Development

      [EXCLUSIVE] Interview with the Minds Behind of Den of Wolves – 10 Chambers’ New Sci-Fi Heist FPS

      [EXCLUSIVE] Interview with the Minds Behind of Den of Wolves – 10 Chambers’ New Sci-Fi Heist FPS

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      Genshin Impact Dev miHoYo Registers New Trademark of Potentially New Game

      min.t by min.t
      1 year ago
      in All, Industry, News
      Reading Time: 2 mins read
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      Genshin Impact Dev miHoYo Registers New Trademark of Potentially New Game

      Unedited Image Credit: miHoYo

      Share on FacebookShare on TwitterShare on TelegramShare on WhatsappShare on Reddit

      The creators of Genshin Impact, miHoYo, or otherwise known as HoYoverse globally, is potentially developing a new game as a new trademark has been registered under the company’s name.

      According to a recent post on Reddit, netizens have found that miHoYo has registered a new trademark on the official Chinese trademark information website on February 2nd, 2024.

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      ‘新布谷地’ (XinBuGuDi), which was the name of the trademark that was registered, directly translates to ‘Star Cloth Valley’ in English. Furthermore, netizens have also found that accounts with the same name have surfaced on both Bilibili and Weibo, with the Bilibili account having its IP address linking back to Shanghai, which is where miHoYo headquarters is based.

      The two factors combined solidify the belief that these accounts are officially associated with miHoYo.


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      This has led to many netizens speculating that the newly registered name belongs to a previously leaked simulation management game, which would have a style similar to other games of the genre such as Animal Crossing or Stardew Valley.

      As of writing, miHoYo has yet to give any response to the rumors, so fans can only speculate what the new trademark could mean for now. But knowing miHoYo’s recent success in multiple different genres with their games, it would not be surprising for them to continue branching out into more.

      But at the same time, their upcoming game, Zenless Zone Zero has yet to be released, so only time will tell if this new trademark does translate into a new game from the company.

      miHoYo or HoYoverse is a Chinese video game development and publishing company. They are the creator of some of the most popular mobile games right now such as Honkai Impact: 3rd, Genshin Impact, and Honkai: Star Rail.

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      Active FGC competitor, obsessed with many competitive games, while enjoying most things anime with Vtubers on the side. Currently being way too addicted to Tekken 8.

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