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    [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

    [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

    Glohow And SOOP Sign MOU To Expand Reach In Southeast Asia

    Glohow And SOOP Sign MOU To Expand Reach In Southeast Asia

    Dunk City Dynasty Announces Official Release This May – Pre-Registrations Available Now

    Dunk City Dynasty Announces Official Release This May – Pre-Registrations Available Now

    PlayStation Unveils Limited Edition Death Stranding 2: On the Beach DualSense Controller

    PlayStation Unveils Limited Edition Death Stranding 2: On the Beach DualSense Controller

    Tsukuyomi: The Divine Hunter Out Now On PC And Mobile

    Tsukuyomi: The Divine Hunter Out Now On PC And Mobile

    Mamorukun ReCurse! Announces Global Release This 2025

    Mamorukun ReCurse! Announces Global Release This 2025

    Civilization: Eras & Allies Hits 700,000 Pre-Registrations Ahead of June Launch

    Civilization: Eras & Allies Hits 700,000 Pre-Registrations Ahead of June Launch

    Rockstar Confirms GTA 6 Trailer 2 Shows Actual PS5 Footage

    Rockstar Confirms GTA 6 Trailer 2 Shows Actual PS5 Footage

    Action Adventure Game Magical Nut Ikuno Arrives May 22 On Switch And PC

    Action Adventure Game Magical Nut Ikuno Arrives May 22 On Switch And PC

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    [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

    [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

    Glohow And SOOP Sign MOU To Expand Reach In Southeast Asia

    Glohow And SOOP Sign MOU To Expand Reach In Southeast Asia

    Dunk City Dynasty Announces Official Release This May – Pre-Registrations Available Now

    Dunk City Dynasty Announces Official Release This May – Pre-Registrations Available Now

    PlayStation Unveils Limited Edition Death Stranding 2: On the Beach DualSense Controller

    PlayStation Unveils Limited Edition Death Stranding 2: On the Beach DualSense Controller

    Tsukuyomi: The Divine Hunter Out Now On PC And Mobile

    Tsukuyomi: The Divine Hunter Out Now On PC And Mobile

    Mamorukun ReCurse! Announces Global Release This 2025

    Mamorukun ReCurse! Announces Global Release This 2025

    Civilization: Eras & Allies Hits 700,000 Pre-Registrations Ahead of June Launch

    Civilization: Eras & Allies Hits 700,000 Pre-Registrations Ahead of June Launch

    Rockstar Confirms GTA 6 Trailer 2 Shows Actual PS5 Footage

    Rockstar Confirms GTA 6 Trailer 2 Shows Actual PS5 Footage

    Action Adventure Game Magical Nut Ikuno Arrives May 22 On Switch And PC

    Action Adventure Game Magical Nut Ikuno Arrives May 22 On Switch And PC

  • Interviews
    [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

    [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

    [EXCLUSIVE] Taking Gundam in Bold New Directions – Interview with GQuuuuuuX Director Kazuya Tsurumaki

    [EXCLUSIVE] Taking Gundam in Bold New Directions – Interview with GQuuuuuuX Director Kazuya Tsurumaki

    Diablo IV Season 8 Interview – Developers Reveal Resurrected Belial and System Overhauls

    Diablo IV Season 8 Interview – Developers Reveal Resurrected Belial and System Overhauls

    POCO Head of Marketing Angus Ng Interview – From Online-First Strategy to Ultra Flagship Ambitions

    POCO Head of Marketing Angus Ng Interview – From Online-First Strategy to Ultra Flagship Ambitions

    [SEA Exclusive] From Shadows to Shipwrecks – Jennifer English Talks About Bringing Emotional Depth to Clair Obscur: Expedition 33

    [SEA Exclusive] From Shadows to Shipwrecks – Jennifer English Talks About Bringing Emotional Depth to Clair Obscur: Expedition 33

    Ben Starr

    [SEA Exclusive] The Voice Behind Verso – Ben Starr Shares His Journey into Clair Obscur: Expedition 33

    [EXCLUSIVE] Do the Game Interview – An Intimate Look at the Challenges of Game Development

    [EXCLUSIVE] Do the Game Interview – An Intimate Look at the Challenges of Game Development

    [EXCLUSIVE] Interview with the Minds Behind of Den of Wolves – 10 Chambers’ New Sci-Fi Heist FPS

    [EXCLUSIVE] Interview with the Minds Behind of Den of Wolves – 10 Chambers’ New Sci-Fi Heist FPS

    Pirates, Possibilities, and Passion – A Like a Dragon: Pirate Yakuza in Hawaii Interview with RGG Studio

    Pirates, Possibilities, and Passion – A Like a Dragon: Pirate Yakuza in Hawaii Interview with RGG Studio

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      [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

      [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

      Glohow And SOOP Sign MOU To Expand Reach In Southeast Asia

      Glohow And SOOP Sign MOU To Expand Reach In Southeast Asia

      Dunk City Dynasty Announces Official Release This May – Pre-Registrations Available Now

      Dunk City Dynasty Announces Official Release This May – Pre-Registrations Available Now

      PlayStation Unveils Limited Edition Death Stranding 2: On the Beach DualSense Controller

      PlayStation Unveils Limited Edition Death Stranding 2: On the Beach DualSense Controller

      Tsukuyomi: The Divine Hunter Out Now On PC And Mobile

      Tsukuyomi: The Divine Hunter Out Now On PC And Mobile

      Mamorukun ReCurse! Announces Global Release This 2025

      Mamorukun ReCurse! Announces Global Release This 2025

      Civilization: Eras & Allies Hits 700,000 Pre-Registrations Ahead of June Launch

      Civilization: Eras & Allies Hits 700,000 Pre-Registrations Ahead of June Launch

      Rockstar Confirms GTA 6 Trailer 2 Shows Actual PS5 Footage

      Rockstar Confirms GTA 6 Trailer 2 Shows Actual PS5 Footage

      Action Adventure Game Magical Nut Ikuno Arrives May 22 On Switch And PC

      Action Adventure Game Magical Nut Ikuno Arrives May 22 On Switch And PC

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      [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

      [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

      Glohow And SOOP Sign MOU To Expand Reach In Southeast Asia

      Glohow And SOOP Sign MOU To Expand Reach In Southeast Asia

      Dunk City Dynasty Announces Official Release This May – Pre-Registrations Available Now

      Dunk City Dynasty Announces Official Release This May – Pre-Registrations Available Now

      PlayStation Unveils Limited Edition Death Stranding 2: On the Beach DualSense Controller

      PlayStation Unveils Limited Edition Death Stranding 2: On the Beach DualSense Controller

      Tsukuyomi: The Divine Hunter Out Now On PC And Mobile

      Tsukuyomi: The Divine Hunter Out Now On PC And Mobile

      Mamorukun ReCurse! Announces Global Release This 2025

      Mamorukun ReCurse! Announces Global Release This 2025

      Civilization: Eras & Allies Hits 700,000 Pre-Registrations Ahead of June Launch

      Civilization: Eras & Allies Hits 700,000 Pre-Registrations Ahead of June Launch

      Rockstar Confirms GTA 6 Trailer 2 Shows Actual PS5 Footage

      Rockstar Confirms GTA 6 Trailer 2 Shows Actual PS5 Footage

      Action Adventure Game Magical Nut Ikuno Arrives May 22 On Switch And PC

      Action Adventure Game Magical Nut Ikuno Arrives May 22 On Switch And PC

    • Interviews
      [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

      [EXCLUSIVE] The Art of Adaptation: Developer Interview Details the OVERLORD Mobile RPG Lord of Nazarick

      [EXCLUSIVE] Taking Gundam in Bold New Directions – Interview with GQuuuuuuX Director Kazuya Tsurumaki

      [EXCLUSIVE] Taking Gundam in Bold New Directions – Interview with GQuuuuuuX Director Kazuya Tsurumaki

      Diablo IV Season 8 Interview – Developers Reveal Resurrected Belial and System Overhauls

      Diablo IV Season 8 Interview – Developers Reveal Resurrected Belial and System Overhauls

      POCO Head of Marketing Angus Ng Interview – From Online-First Strategy to Ultra Flagship Ambitions

      POCO Head of Marketing Angus Ng Interview – From Online-First Strategy to Ultra Flagship Ambitions

      [SEA Exclusive] From Shadows to Shipwrecks – Jennifer English Talks About Bringing Emotional Depth to Clair Obscur: Expedition 33

      [SEA Exclusive] From Shadows to Shipwrecks – Jennifer English Talks About Bringing Emotional Depth to Clair Obscur: Expedition 33

      Ben Starr

      [SEA Exclusive] The Voice Behind Verso – Ben Starr Shares His Journey into Clair Obscur: Expedition 33

      [EXCLUSIVE] Do the Game Interview – An Intimate Look at the Challenges of Game Development

      [EXCLUSIVE] Do the Game Interview – An Intimate Look at the Challenges of Game Development

      [EXCLUSIVE] Interview with the Minds Behind of Den of Wolves – 10 Chambers’ New Sci-Fi Heist FPS

      [EXCLUSIVE] Interview with the Minds Behind of Den of Wolves – 10 Chambers’ New Sci-Fi Heist FPS

      Pirates, Possibilities, and Passion – A Like a Dragon: Pirate Yakuza in Hawaii Interview with RGG Studio

      Pirates, Possibilities, and Passion – A Like a Dragon: Pirate Yakuza in Hawaii Interview with RGG Studio

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      PlayStation Mobile Games Division Staffs Up With New Head of Marketing Uyen Uyen Ton Nu

      W by W
      3 years ago
      in All, Industry, News
      Reading Time: 2 mins read
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      PlayStation Mobile Games Division Staffs Up With New Head of Marketing Uyen Uyen Ton Nu
      Share on FacebookShare on TwitterShare on TelegramShare on WhatsappShare on Reddit

      The PlayStation Mobile Games department is starting to staff up, having recently acquired the expertise of now-former Super Evil Marketing VP Uyen Uyen Ton Nu.

      Uyen Uyen Ton Nu

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      According to her LinkedIn, Uyen Uyen starts today as the Senior Director and Head of Marketing at PlayStation’s Mobile Games division.

      Uyen Uyen’s move to Playstation is a pretty high profile one- she was VP of Marketing at Super Evil Megacorp, who had produced the highly praised Vainglory MOBA on iOS.


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      The existence of a PlayStation Mobile division has been a sort of open secret in the industry- though never formally announced to the public, their corporate strategy meeting and interviews have all shown that the Sony Interactive Entertainment showed interest in tapping into the mobile market, as a way to complement the triple-A releases on PlayStation.

      Last year, PlayStation head Jim Ryan mentioned that we could expect to see more news about the new division soon, as the company even opened up job listings related to it.

      “We are working on a number of models to open up mobile. You’ll see the first fruits of this sooner than you might think”, he said.

      While it’s not a game announcement, we have started to see more tells of PlayStation’s interest in heading to mobile, most recently with the Backbone One controller for gaming on your phone.

      playstation backbone one

      Mobile games have been the industry to watch for companies looking for big growth- titles like Tencent’s Honor of Kings and Aniplex’s (A Sony subsidiary) Fate/Grand Order have shown that people are more than willing to pay for mobile games.

      What’s more, titles like the massively successful Genshin Impact has shown that these experiences don’t have to be purely mobile- the game features cross-progression, letting players move between PC, Mobile and PS4 freely.

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      Tags: PlaystationSony Interactive EntertainmentUyen Uyen Ton Nu
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